Platinum is back. And the memories are sure to follow. With a sleek new look and the same smooth, slightly sweet finish, it's time to kick your night.

SoCal Platinum Rum. Discover the smooth and versatile SoCal Platinum Rum. This premium rum embodies the spirit of Southern California with its crisp, clean flavor, perfect for mixing or enjoying…

Discover purity perfected with Platinum 7X Vodka. Crafted through seven times distillation, this vodka offers unrivaled smoothness and clarity. Versatile and velvety, it's the ultimate choice for…

Distilled seven times from American corn. 4 distillations are carried out in column stills with the remaining 3 distillations being made in a special pot still at Buffalo Trace Distillary. Smooth!

Contains Blood Orange, Citrus, Wild Berry. An 8% ABV seltzer made with agave, triple filtered sparkling water and natural fruit flavors. This premium seltzer.

Platinum is back. And the memories are sure to follow. With a sleek new look and the same smooth, slightly sweet finish, it's time to kick your night.

Bud Light Platinum Seltzer Variety 12pk Can (12 pack 12oz cans) available at Madison Wine Exchange in Madison, CT

NapaCabs is the best place online to find SoCal Platinum Rum 750ml. Shop today!

Myer's Platinum White Rum (750ml) available at Kirby Wine & Liquors in Memphis, TN

Peter Mertes - Platinum Riesling Qualitatswein Nv (1.5l) available at Chester Fine Wines & Spirits in Chester, Nj

Platinum 7X was first conceived to deliver an American-made vodka with a smooth, clean and crisp style. With great care and meticulous detail, the Platinum team has been able to craft something truly…

Bud Light Platinum is a premium light beer with a bold taste and a smooth, slightly sweet finish. From the moment you grab one of our signature cobalt blue.

Platinum Vodka 10x (1.75L) available at Kirby Wine & Liquors in Memphis, TN

Myers's Platinum White Rum (750ml) available at Sal's Beverage World in Villa Park, IL

Bud Light Seltzer - Platinum Seltzer Variety Pack (12 pack 12oz cans) available at Glen Rock Bottle King in Glen Rock, NJ